CBS and MobilTV announced a grand experiment in WiFi broadcasting this week with the release of March Madness on Demand (link opens iTunes), a $5 application for iPhone and iPod Touch that will theoretically allow users with a good WiFi connection to see live streamed TV broadcasts of the NCAA Basketball Tournament begining March 19th.
CBS will stream every game of the tournament up to and including the Finals on April 6th, in addition to providing video highlights on demand. Users without WiFi access will be able to access live audio of games in progress over AT&Ts 3G and Edge networks.
Every year at this time, it becomes a popular sport to estimate the supposed billions of dollars in lost productivity American businesses suffer as a result of workers’ preoccupation with what some call the most exciting spectacle in sports.
How about you, dear Cult readers? Are you willing to throw $5 on the table to see if CBS can follow through on its promise to live stream the excitement?
Let us know how you think this is going to play out in comments below.
