Crazy Things that Women & Men Do on Facebook

What Men And Women Are Doing On Facebook ? Women use social networking tools to make connections, while men use them to raise their status.

Facebook, the largest social networking tool in the world, is dominated by women.

According to BrianSolis.com and Google ( GOOG - news - people ) Ad Planner, the 400-million member site is 57% female and attracts 46 million more female visitors than male visitors per month. Plus, women are more active on Facebook. Facebook COO Sheryl Sandberg says women on Facebook have 8% more friends and participate in 62% of the sharing. "The social world is led by women," she concludes. And they're leading that charge online.

women don't just visit different sites from men, they use social media differently than men. Experts believe the difference between how men and women operate online mirror their motivations offline. While women often use online social networking tools to make connections and share items from their personal lives, men use them as means to gather information and increase their status.

Source: www.forbes.com