
Angelenos might have sensed something new in the air: I speak of the towering white sign spelling out "SCIENTOLOGY" atop the Church's West Coast headquarters, a giant blue edifice that formerly housed the Cedars of Lebanon hospital. Clearly this marks the launch of a new 50-year plan for the for-profit denomination; locals will be all but impervious to the slow and steady migration of their logo colossus up the side of the Hollywood Hills, whereupon the area will triumphantly assume its new designation as "SCIENTOLOGYLAND" on March 13, 2061, in time for L. Ron Hubbard's 150th birthday. In the meantime, the two megaliths will have to compete for landscape domination. After the jump, I've compiled for your convenience a handy comparison guide. (With thanks to Curbed LA for their excellent photos and reporting.) |


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